
Let me guess that if you were to see the words “lasts 24 hours” on a beauty product, especially makeup, you’d be rolling your eyes so hard, I’ll need to smack the back of your head with a clipboard to get your eyes right-side up again.
Okay, maybe not in such a violent way, but you know what I mean. 😛
When the new L’Oreal Infallible 24H liquid and powder foundations landed on my desk for review, I won’t deny that there was quite a lot of eye-rolling at the “24 hour hold, 24 hour comfort” claim. Seriously, who actually wears foundation for that long? Unless you fell asleep with your makeup on and expect it to still look like new when you wake up, you’ll be calling B.S. on the claims.
Still, when I see a claim like that, you know that I’d want to bust those claims. Juvenile? Maybe. But surely you would want to do it too!
While I’m obviously highly sceptical about 24 hour hold claim, I discovered something quite surprising about the foundations. I actually like them! Twenty four hour hold hogwash aside, these are pretty darn good makeup.
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