Bloggie Wednesday: When’s A Sponsored Post Not A Sponsored Post?

Bloggie Wednesday: When's A Sponsored Post Not A Sponsored Post?

© olly

Ahh … sponsored posts. A bit of a dirty word in the blogosphere if you ask me. There’s quite a divide between bloggers who are okay with sponsored content and bloggers who aren’t. Either way, there’s no denying that brands are reaching out to bloggers more and more these days to reach their audience. One of the best ways to ensure guaranteed exclusive mention of said brands are via sponsored content.

I’ve seen debates in the comments on a number of blogs for the past year or so where the comments from readers were not so savoury of the blogger’s post. These were often articles on products that were sent to the bloggers for review and while the bloggers did receive the items for free, they were not paid to write the posts. Consensus of comments was that the bloggers should have disclosed that those were sponsored posts because the products were high in value, therefore the posts should be disclosed as advertorials. I even remembered a particular blogger who went through it and she had a tough time explaining to her readers.

The question is, what is considered a sponsored post and what isn’t?

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Dr LeWinn’s Line Smoothing Complex S8 Triple-Action Day Defence and The Super Hydrator Gets Massive Combo Hits

Dr LeWinn's Line Smoothing Complex S8 Triple-Action Day Defence

It’s no secret on the blog that I’m a big fan of the S8 Super Hydrator from Dr LeWinn’s. It’s a great serum for added hydration oomph to the skin and I don’t know if it’s just me but my other serums that I use on top of the Super Hydrator work better with the combination. The problem is, for some odd reason, the S8 Super Hydrator is exceedingly difficult to find these days. I’ve checked several Priceline and Chemist Warehouse stores and they don’t stock it any more.

In frustration, I reached out to the PR of Dr LeWinn’s to ask if the product has been discontinued and if that’s why I can’t seem to find it in stores. The good news is, it’s not discontinued. The bad news is (well, for me at least) that it’s so popular that stores are finding it difficult to get stock in. GAH!

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Awesome Beauty Advent Calendars to Countdown Christmas 2014

12 Awesome Advent Calendars for 2014

Okay, I know it’s going to sound really strange but I’ve never heard of advent calendars until I moved to Australia in 2008. Growing up in Malaysia, we never had advent calendars and when I saw them in the UK, I’ve always thought that they were are actual paper calendars, which was why it was something I never questioned.

When I finally found out what they were, I thought it was a cute, novelty idea and last year I decided to give one a go. Cheapie me wouldn’t pay a lot for one so I, erm, got mine from Woolworths for the princely sum of AU$1.00 and enjoyed a tiny piece of chocolate a day till Christmas. :P

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Read My Lips: Face of Australia Lip Paint Super Intense Colours

Face of Australia Lip Paint Super Intense Colours

I’m really low maintenance when it comes to lippies. A regular ol’ lipstick and lipgloss that doesn’t require me more work than just applying directly on the lips without the need for a lip brush is A-okay with me.

When the new Face of Australia Lip Paints landed on my desk for review, I wondered how I’ll need to apply this. The packaging reminded me of OCC Lip Tars. The reason I’ve not tried that popular brand is that I know I’ll need to use a lip brush with those crazy intensely opaque lippies. Thankfully, when I uncapped these Lip Paints, 1) they already come with a slanted tip which means all I need to do is glide them on the lips and 2) upon first swatches, these are not as intense as I expected them to be. It’s a good thing because if they really were like the OCC Lip Tars, I have a strong feeling I’m not going to like them.

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