Does Maybelline’s FIT Me! Really Fit Me?

Maybelline Fit Me Range

You may have seen Maybelline Fit Me! ads on YouTube featuring a few bloggers talking about their “number” (i.e. their foundation shade). Now the FIT Me! range has been around for yonks yet I’ve never thought of giving them a go until up to a few months ago. I must admit that this is the range I usually overlook, not because I think the products are not good (how would I know, I’ve never even tried them, right?) but the packaging was just meh and the idea of yet another foundation claiming to give you the “perfect” colour match was phooey.

Yet, I’m one of those people who get sucked in easily by advertising so it’s no wonder that this time, the range finally intrigued me enough to pick up a few items from their range during one of Chemist Warehouse’s 50% off sale. Seriously, I’m one of those people whom advertising is made for. Sell it to me right and my money’s yours.

Thanks for not judging me. 😛

Anyway, I’ve given them a go for a couple of months now and I thought I might share my opinions on them with you. Again, these are not new products and you’ll have seen countless reviews on them on the Internet. I’m just adding my two cents worth and sadly, I didn’t think these products are all that save for one.

FIT Me! Concealer (RRP AU$14.95)

Maybelline Fit Me! Concealer in 20 Sand Sable

This concealer came highly recommended by Holly from Twinkle Lashes. I thought I might as well give it a go too and while I can understand why this is quite a hit with her and many bloggers, it’s not that big of a hit with me. It’s slightly thick but creamy and blends on the skin well without feeling tacky. Unfortunately, this sank into my fine undereye lines and emphasised them, which made it a bad look on me. Having said that, I do have very crepe-y skin under my eyes so it could just be me. It’s not as thick as the NARS Creamy Concealer but I think it’s still worth checking out especially if you’re not very “lined” under the eyes.

FIT Me! Pressed Powder (RRP AU$14.95)

Maybelline Fit Me Pressed Powder in 235

This one, I don’t like. In fact, make it “I really don’t like”. Now I like Maybelline’s Dream Matte Powder as it’s finely-milled, feels like it’s good quality powder and doesn’t leave the face looking very “made up”. The Fit Me Pressed Powder on the other hand feels hard and chalky to the touch and when I dust a light layer of it to set my foundation, it makes my makeup look cakey especially around the nose. This is a big miss in my books.

Maybelline Fit Me Pressed Powder in 235

FIT Me! Foundation (RRP AU$18.95)

Maybelline Fit Me Foundation in 235

I’ve saved the best for last and whaddyaknow, the ads may be right this time because this is a good foundation. It reminds me very much of MAC’s Studio Fix Fluid in terms of texture, coverage and even down to the packaging (even though this one is square and MAC’s is round). It smells like sunscreen, is quick to dry and leaves a lovely matte finish on the skin (it looks satin upon application but when the foundation is dried, it’s matte).

Maybelline Fit Me Foundation in 235

The different numbers in the foundation do not only represent the shade, it also represents the undertones. Anything in the 100s are for fair skin, 200s for medium shades and 300s for dark skin tones. Numbers that end with a 5 are for cool undertones and the ones without are for warm undertones. The only thing I don’t like about it is that it doesn’t come with a pump but with a big hole in the bottle. Ugh, those really bug me.

Maybelline Fit Me Concealer and Foundation Swatches

I didn’t get any of the Fit Me blushes to try (horror!) nor the bronzers because none of them screamed “buy me!”. Plus the testers at Chemist Warehouse and Priceline for the Fit Me blushes are disgusting so I prefer not to touch them.

Maybelline Fit Me Range

There you have it, my quick reviews on some of the products in the Maybelline Fit Me range. They’re not all that bad but they really could be better. I’d still recommend you check out the foundation though because it’s actually pretty good. I wouldn’t say rush out to get it; just wait for another 50% off all Maybelline products at Chemist Warehouse and you’d snag a pretty good bargain. 😉

Have you tried any of the products from the Fit Me line? Is there anything you like or don’t like?

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10 comments… add one
  1. Kelly B.

    I’ve tried all of these too and while I wasn’t as big of a fan of the powder I didn’t find the concealer or powder to be too terribly bad. I actually really like the powder but I only do spot concealing, not full foundation, which is why I think it looks less cakey on me. Not bad buys if you can get them on sale but definitely not a line I would use for a heavy duty look!
    Kelly B. recently posted..Products I DON’T Regret Buying!My Profile

    1. Tine

      For spot concealing, the concealer is actually not bad. It’s just as an undereye concealer that I just found it very so-so. Yeah, I’d definitely recommend only getting these when they’re on sale.

  2. Norlin

    Ooooh! I’ve always wanted to try the FITME range, thanks for the review! Now I know what the numbers mean too! Might try the liquid foundation…now I have to wonder what shade I am as I’m an in between (cool & warm!)
    Norlin recently posted..Fashion Day: Double DenimMy Profile

    1. Tine

      The liquid foundation is pretty good so I’m happy to recommend that. The rest … meh. 😛

  3. Allison

    I’ve always wanted to try this line too, but never did. The foundation looks fantastic on you! I’d say it’s a match! But funny how we all have different tastes and perceptions. I’m a market researcher, and I did a makeup shopping project at a drugstore last year, and all the consumers (U.S.) described the FIT Me packaging as upscale, classy, and eye-catching. Compared to what’s on the shelf at the drugstore in the US, it really is, lol! I should try the foundation some day. Like you, I love the Dream powder but now I’ll steer clear of the FIT Me powder.
    Allison recently posted..Great Goodies from Kohl’s Beauty DepartmentMy Profile

    1. Tine

      Thanks Allison! Ooh what interesting results! If I were to compare all Maybelline foundations, then yes the packaging for the Fit Me is more upscale than the rest. But the blush and bronzer … not really. I read that the US has the new Maybelline Dream Wonder powder that’s even better than the Dream Matte powder. I’m guessing they’re not the same thing, right? Wonder if Maybelline Australia will launch that here.

      1. Allison

        I have the Dream Wonder powder & I like it a lot (in spite of the cheesy pkg!)

  4. Beth and Beauty

    I tried the foundation and the concealer and I ended up bringing both back! (sad face) The concealer for the same reason as you and the foundation just was too cakey for me! It was a sad day at my house that day because I had heard such great things.
    Beth and Beauty recently posted..Lorac Pro 2! Look what finally arrived!My Profile

    1. Tine

      Sigh you’re so lucky to be able to return the unwanted makeup! We can’t do that here in Australia 🙁

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